Betting Strategy

The 'Wisdom of the crowd' is the idea that a diverse range of opinions on a subject will yield an accurate result. Wisdom of the Crowd is essentially how betting markets form but the result isn't always optimal. Find out why.

Ask any soccer fan if their team improves after Christmas and the answer is usually, "yes". But according to the data, which teams consistently perform better?

After the Australian Open, focus shifts to the regular tour events, but where is the value and which players are overrated, or underrated. Find out with this ATP tennis betting guide.

Having a strategy and following it are the first lessons on a successful bettor's playbook. In this article we explore the best betting strategies for basketball, and how to use them in the sport's most important tournament: the NBA.

Live betting is one of the most exciting forms of sports betting. And with odds changing on the fly, it can also be one of the most profitable. Here’s how to do it right.